Teach Young Kids to Love Greens – It’s All in the Marketing!

7 Jan

Kale Salad

 

I closed my eyes as I tasted the garlic, thyme, sunflower and sea salt dressing and as I slowly enjoyed each bite of my kale salad.

“Mmmmmm…” I sighed as I savored it all. I was hungry and nothing could satisfy more than this kale salad.

“Yum,” I said as I opened my eyes.  I was about to shovel more food into my mouth when I found my 4 year old staring at me.

“Mama,” he said with a big wide grin, “What are you eating?”

“Greens,” I said showing him my bowl and assuming he didn’t want some because he hasn’t wanted salads, veggie chips or anything solid green in the past 6 months.

“I want some!” he said in that you’re-not-going-to-enjoy-that-alone look.

“OK,” I say nonchalantly. “I don’t know if you’ll like it.”

My son ate half of my salad.

WOW.

I didn’t mean to entice my son to eat my salad – but my sheer enjoyment of it made him want some.

My Lesson of the Day: Marketing does work!

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5 Responses to “Teach Young Kids to Love Greens – It’s All in the Marketing!”

  1. Christina January 14, 2011 at 1:52 pm #

    I would love to have captured your expression and sounds on video…so more than your son could be “sold” on the value of greens! Nice work Mama!!

    • Mama In The Kitchen January 15, 2011 at 7:04 pm #

      Thanks Christina!!! Tried collards with the same dressing… not sold… 😉 At least we’re good on kale!

Trackbacks/Pingbacks

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    […] recently conducted my own unintended marketing ploy and seeing it work, I am ready to examine what works for big food corporations and how parents can […]

  2. How To Market Fruits and Veggies to Your Kids: Tip #1 « Mama in the Kitchen - January 17, 2011

    […] the other day changed all that: my son ‘caught’ me truly enjoying my salad (read about how I unintentionally got my son to love Kale Salad).  And now Kale Salad is one of his fave […]

  3. Top 10 Tips To Get Your Kids To Eat Fruits and Veggies « Mama in the Kitchen - January 29, 2011

    […] fun, more attractive and more palatable for him.  I didn’t really know what to do but after an unintentional ploy at marketing, my son ate most of my full bowl of Kale Salad, leaving me both happy and hungry.  From that day […]

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